DataMasque is now available in the new AWS Marketplace AI Agents and Tools category

NEW YORK – JULY 16, 2025 – DataMasque, a leading provider of data masking and synthetic data solutions, today announced the availability of DataMasque in the new AI Agents and Tools category of AWS Marketplace. Customers can now use AWS Marketplace to easily discover, buy, and deploy AI agents solutions, including DataMasque’s data masking software using their AWS accounts, accelerating agent and agentic workflow development.

DataMasque helps organizations protect sensitive data, accelerate development and enable secure AI innovation - without compromising data quality. By delivering synthetically identical, de-identified datasets at scale, DataMasque enables customers to use data safely across development, testing, analytics and model training.  

“By offering DataMasque in AWS Marketplace we're providing customers with a streamlined way to access to our data masking software helping them buy and deploy agent solutions faster and more efficiently," said Grant de Leeuw, CEO at DataMasque. "Our customers in financial services and insurance are already using these capabilities to protect sensitive information and replace it with synthetically identical masked data to use for development, testing, analytics and AI/ML use cases, demonstrating the real-world value of DataMasque."

DataMasque delivers essential capabilities including sensitive data discovery, policy-driven masking and generation of synthetically identical datasets. These features enable customers to maintain data utility while meeting strict privacy requirements - making it easy to use real-feel data safely across internal environments.

With the availability of AI Agents and Tools in AWS Marketplace, customers can significantly accelerate their procurement process to drive AI innovation, reducing the time needed for vendor evaluations and complex negotiations. With centralized purchasing using AWS accounts, customers maintain visibility and control over licensing, payments, and access through AWS.

Available as an AMI solution, DataMasque supports the Model Context Protocol (MCP), enabling streamlined agent communication - whether through a compatible open-source agent or a custom-built one - and offering flexibility to use preferred models via Amazon Bedrock and Amazon SageMaker.

To learn more about DataMasque in AWS Marketplace, visit AWS Marketplace. To learn more about the new AI Agents and Tools storefront in AWS Marketplace, visit https://aws.amazon.com/marketplace/solutions/ai-agents-and-tools/.

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